GAZI UNIVERSITY INFORMATION PACKAGE - 2019 ACADEMIC YEAR

Program Learning Outcomes
PROGRAM LEARNING OUTCOME
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1- Have a detailed understanding of consumer behavior, marketing strategies and practices in tourism.
2- Understand both professional and scientific ethical values. Responsibility for the field is fulfilled in practice in the framework of ethical principles and legal regulations.
3- Have an understanding of modern management theories and management psychology. It effectively performs planning, organizing, coordinating, directing and controlling functions related to the field.
4- Plan, conduct, analyze and report a study using scientific research methods. He has advanced knowledge about general and area specific research methods.
5- Understand the sustainable tourism development strategies.
6- Demonstrate effective communication and presentation skills both verbally and in writing. Individuals communicate effectively and conduct group work.
7- Have analytical thinking skills within the context of tourism. Analyze and synthesize scientific theories, theories, methods, models in the field and close disciplines and evaluate them with a critical approach.
8- Have an understanding of new product development and innovation management in tourism. It combines information from different fields to research and innovate, develops new knowledge and processes, and solves problems.
9- Have an understanding of customer relationship management in tourism businesses.
10- Understand the strategic management and quality management issues in tourism. Manage or transform service processes and businesses that require complex, unpredictable, and new strategic approaches to their area.
11- Understand the consumer rights in tourism industry.
12- Have a detailed understanding of institutionalism and reconstruction issues in tourism businesses.
13- Have an understanding of the social, cultural and religious contexts of tourism. They recognize, distinguish, and communicate with different cultures.
14- Have an understanding of entrepreneurship and new organizational cultures in tourism.
15- Have a detailed understanding of national and international management systems taht could be used by tourism businesses.
16- Have a detailed understanding of branding in tourism.
17- Understand the key concepts and issues in international hotel management.
18- Understand the financial analysis, investment and resource management issues in tourism businesses.
19- A foreign language communicates at least in writing and verbally at the European Language Portfolio B2 General Level.
20- Develop a variety of menus on the basis of menu planning principles for food and beverage businesses.