GAZI UNIVERSITY INFORMATION PACKAGE - 2017 ACADEMIC YEAR

COURSE DESCRIPTION
BUSINESS POLICY/TUR 442
Course Title: BUSINESS POLICY
Credits 3 ECTS 5
Semester 8 Compulsory/Elective Compulsory
COURSE INFO
 -- LANGUAGE OF INSTRUCTION
  Turkish
 -- NAME OF LECTURER(S)
  Asst.. Prof.Dr. Ece KONAKLIOĞLU
 -- WEB SITE(S) OF LECTURER(S)
   http://websitem.gazi.edu.tr/site/ece
 -- EMAIL(S) OF LECTURER(S)
  ece@gazi.edu.tr
 -- LEARNING OUTCOMES OF THE COURSE UNIT
To increase the student's professional knowledge in the field of business
Improve the individual research ability and problem solving ability with case study reading.
In the light of current events, to gain the ability to criticize the professional knowledge.
To gain the ability to search for cases covered by the course, analyze and interpret them.
With adapting the Learned knowledge to the field of tourism, enables to look at the issue in a broader perspective.




 -- MODE OF DELIVERY
  The modes of delivery of this course are lecture with discussion, problem solving, case study and group work.
 -- PREREQUISITES AND CO-REQUISITES
  There is no prerequisite or co-requisite for this course.
 -- RECOMMENDED OPTIONAL PROGRAMME COMPONENTS
  There is no recommended optional programme component for this course.
 --COURSE CONTENT
1. Week  Business Politics and Related Subjects
2. Week  Processes and Facts
3. Week  Environmental Analysis
4. Week  Environmental Analysis
5. Week  Business Analysis
6. Week  Business Analysis
7. Week  Redirecting Business
8. Week  Midterm
9. Week  Determination of Policies
10. Week  Determination of Policies
11. Week  Implementation of Policies
12. Week  Control of Policies
13. Week  Managerial Ethics
14. Week  Case Study
15. Week  Case Study
16. Week  Final
 -- RECOMMENDED OR REQUIRED READING
  İşletmelerde Stratejik Yönetim, Ülgen H. Ve Mirze S.K., Beta Yayın, 2010, İstanbul Stratejik Yönetim ve İşletme Politikası, Eren E., Beta Yayın, 2002, İstanbul Strategic Management, Miller A., McGraw-Hill, 1998, Boston.
 -- PLANNED LEARNING ACTIVITIES AND TEACHING METHODS
  Lecture, Question & Answer, Case Study
 -- WORK PLACEMENT(S)
  none
 -- ASSESSMENT METHODS AND CRITERIA
 
Quantity
Percentage
 Mid-terms
1
25
 Assignment
7
15
 Exercises
0
0
 Projects
0
0
 Practice
0
0
 Quiz
0
0
 Contribution of In-term Studies to Overall Grade  
40
 Contribution of Final Examination to Overall Grade  
60
 -- WORKLOAD
 Efficiency  Total Week Count  Weekly Duration (in hour)  Total Workload in Semester
 Theoretical Study Hours of Course Per Week
14
3
42
 Practising Hours of Course Per Week
0
 Reading
14
2
28
 Searching in Internet and Library
0
 Designing and Applying Materials
0
 Preparing Reports
0
 Preparing Presentation
7
2
14
 Presentation
0
 Mid-Term and Studying for Mid-Term
7
3
21
 Final and Studying for Final
7
3
21
 Other
0
 TOTAL WORKLOAD: 
126
 TOTAL WORKLOAD / 25: 
5.04
 ECTS: 
5
 -- COURSE'S CONTRIBUTION TO PROGRAM
NO
PROGRAM LEARNING OUTCOMES
1
2
3
4
5
1Have an understanding of the structure of the tourism industry, how it functions, and its significance for the development of the country.X
2Demonstrate reading, listening, speaking and writing skills in one foreign language (English, German or French) at least at the level of B2 of European Language Portfolio.X
3Have an understanding of the basic concepts, theories, principles and facts within the context of management, economics, and social psychology.X
4Demonstrate effective use of both basic and professional information and communication technologies and software.X
5Understand, analyze and interpret the cultures, history, religions, and the art of the civilisations that have lived in Turkey.X
6Have detailed knowledge of the geography of both the World and the Turkey.X
7Plan, implement and control a tour.X
8Communicate verbally, non-verbally and in writing effectively and demonstrate effective presentation skills.X
9Recognize, understand, and communicate with different cultures.X
10Understand and apply national and international law, regulations and professional standards related to tourist guiding.X
11Describe, synthesize, analyze, interpret and evaluate data and information professionally.X
12Work effectively both independently and with others.X
13Have the qualifications to manage and organize the organizations in the travel businesses.X
14Have general business knowledge.X
15Understands strategies for management and marketing in the field of travel management.X
16Have knowledge of basic law related to tourism businesses.X
17Understands the relationship between tourism and environment, is aware of the necessary practices for a more livable environment and applies them when necessary.X
18Have the ability to think analytically in the field of tourism.X
19Have basic knowledge about home country cuisine and world cuisines.X
20Have a basic knowledge of the document and the accounting system in the travel agencies.X