GAZI UNIVERSITY INFORMATION PACKAGE - 2019 ACADEMIC YEAR

COURSE DESCRIPTION

COMMUNICATION AND PUBLIC RELATIONS AS A DISCIPLINARY FIELD/5360064

Course Title:	COMMUNICATION AND PUBLIC RELATIONS AS A DISCIPLINARY FIELD
Credits	3	ECTS	7.5
Semester	2	Compulsory/Elective	Elective

COURSE INFO

-- LANGUAGE OF INSTRUCTION

Turkish

-- NAME OF LECTURER(S)

Associate Professor Hanife Güz

-- WEB SITE(S) OF LECTURER(S)

http://websitem.gazi.edu.tr/site/hanife

-- EMAIL(S) OF LECTURER(S)

hanife@gazi.edu.tr

-- LEARNING OUTCOMES OF THE COURSE UNIT

Gaining a general point of view on public relations.
Understanding the relations between public relations and other disciplins
Understanding the communicational aspect of the relations between public relations and other disciplins
Understanding administrative functions of public relations.

-- MODE OF DELIVERY

The mode of delivery of this course is Face to face

-- PREREQUISITES AND CO-REQUISITES

There is no prerequisite or co-requisite for this course.

-- RECOMMENDED OPTIONAL PROGRAMME COMPONENTS

There is no recommended optional programme component for this course.

--COURSE CONTENT
1. Week	Definition of communication and public relations
2. Week	Concepts related to public relations
3. Week	The History of public relations in Turkey and worldwide
4. Week	Public relations and media studies
5. Week	Public relations and cultural studies
6. Week	Students presentations
7. Week	Midterm
8. Week	Relation between public relations an psychology in commuinication context
9. Week	Public relations and modern management systems
10. Week	Rol of public relations in total quality management
11. Week	Relation between public relations and human resources in communication context
12. Week	Relation between public relations and management in communication context
13. Week	Students presentations
14. Week	General discussion
15. Week	General discussion
16. Week	Final

-- RECOMMENDED OR REQUIRED READING

Halkla İlişkiler ve İletişim Yeşim Kalyon Siyasal Kitabevi 2012 Yeni Kültürel Çalışmalar Hall ve Birchall Say Kitabevi 2013 Sosyal Psikoloji Vaughan ve Hogg Ütopya Yayın evi 2007

-- PLANNED LEARNING ACTIVITIES AND TEACHING METHODS

Lecture, Question & Answer, Demonstration, Drill - Practise

-- WORK PLACEMENT(S)

-- ASSESSMENT METHODS AND CRITERIA

	Quantity	Percentage
Mid-terms	1	40
Assignment	0	0
Exercises	0	0
Projects	0	0
Practice	0	0
Quiz	0	0
Contribution of In-term Studies to Overall Grade		40
Contribution of Final Examination to Overall Grade		60

-- WORKLOAD

Efficiency	Total Week Count	Weekly Duration (in hour)	Total Workload in Semester
Theoretical Study Hours of Course Per Week	14	3	42
Practising Hours of Course Per Week	0	0	0
Reading	14	5	70
Searching in Internet and Library	14	3	42
Designing and Applying Materials	0	0	0
Preparing Reports	0	0	0
Preparing Presentation	1	2	2
Presentation	14	1	14
Mid-Term and Studying for Mid-Term	1	3	3
Final and Studying for Final	1	3	3
Other	10	1	10
TOTAL WORKLOAD:			186
TOTAL WORKLOAD / 25:			7.44
ECTS:			7.5

-- COURSE'S CONTRIBUTION TO PROGRAM

NO	PROGRAM LEARNING OUTCOMES	1	2	3	4	5
1						X
2						X
3						X
4						X
5						X
6						X
7						X
8						X
9						X
10						X
11						X
12						X

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GAZI UNIVERSITY INFORMATION PACKAGE - 2019 ACADEMIC YEAR