GAZI UNIVERSITY INFORMATION PACKAGE - 2019 ACADEMIC YEAR

COURSE DESCRIPTION
ORAL AND WRITTEN CULTURE/İLET-822
Course Title: ORAL AND WRITTEN CULTURE
Credits 3 ECTS 3
Semester 8 Compulsory/Elective Elective
COURSE INFO
 -- LANGUAGE OF INSTRUCTION
  Turkish
 -- NAME OF LECTURER(S)
  Doç.Dr. Ersin Özarslan
 -- WEB SITE(S) OF LECTURER(S)
  http://websitem.gazi.edu.tr/site/ozarslan
 -- EMAIL(S) OF LECTURER(S)
  ozarslan@gazi.edu.tr
 -- LEARNING OUTCOMES OF THE COURSE UNIT
To be able to express thoughts effectively To revise the knowledge of correct speech To be able to have an effective discussion about thoughts To k
 -- MODE OF DELIVERY
  The mode of delivery of this course is Face to face
 -- PREREQUISITES AND CO-REQUISITES
  Pupils must be read the texts and prepared before the clas
 -- RECOMMENDED OPTIONAL PROGRAMME COMPONENTS
  There is no recommended optional programme component for this course.
 --COURSE CONTENT
1. Week  The place and importance of the Word in mass communication
2. Week  The benefits of Oral Culture to Human Life
3. Week  Oral Culture Societies, The Civilization of Talk and The Word
4. Week  The Word and values of it between the wisdom and knowledge
5. Week  The materials or oral and written culture and performing places of them.
6. Week  The word that carries the culture: Epics, Proverbs and Idioms.
7. Week  Culture of the Word, Institutions which based orality: Semaî Kahveleri, Âşıklık Müessesesi, Âşık Kahveleri
8. Week  Midterm Exam
9. Week  Culture of the Word, Institutions which based orality: Meddahlık, Orta Oyunu ve Tuluat
10. Week  Transformation of oral culture to written culture: Love Stories with double figures in Turkish culture and literature.
11. Week  Recording of the Culture: Written Culture, Books and World of the book
12. Week  The benefits of Written Culture to Human Life
13. Week  Current fields of use the oral culture and the communication
14. Week  Current fields of use the written culture and the communication
15. Week  General discussion.
16. Week  Final Exam
 -- RECOMMENDED OR REQUIRED READING
  SANDERS, Barry, (1999), Öküzün A’sı - Elektronik Çağda Yazılı Kültürün çöküşü ve Şiddetin Yükselişi,Çeviren: Şehnat Tahir, İstanbul: Ayrıntı Yayınları, 236 S. KÖPRÜLÜ, M. Fuad , (1966), "Âşık Tarzı'nın Menşe' ve Tekâmülü", Edebiyat Araştırmaları, Ankara: Türk Tarih Kurumu Yayınları, s. 195-238 KÖPRÜLÜ, M. Fuad , (1966), “Türk Halk Hikâyeciliğine Ait Maddeler-Meddahlar", Edebiyat Araştırmaları, Ankara: Türk Tarih Kurumu Yayınları, s. 361-412. DÜZGÜN, Dilaver, (2008), Erzurum’da Kahvehaneler ve Âşık Kahvehanesi Geleneği, Erzurum: Aktif Yayınevi BERK, Engin (2007) Yazınsal İletişim ve Halkla İlişkiler, İstanbul: Yeni İnsan Yayınları; 108 s. Behçet Mahir ve Anlatmaları CÜNDİOĞLU,Dücane, Sözlü Kültür'den Yazılı Kültür'e Anlam'ın Tarihi, İstanbul: Kaknüs Yayınları ZİMMERMANN, Dieter, (2001), Yazınsal İletişim, Çizgi Kitabevi
 -- PLANNED LEARNING ACTIVITIES AND TEACHING METHODS
  Lecture, Question & Answer, Demonstration, Drill - Practise
 -- WORK PLACEMENT(S)
  -
 -- ASSESSMENT METHODS AND CRITERIA
 
Quantity
Percentage
 Mid-terms
1
0
 Assignment
1
0
 Exercises
0
0
 Projects
0
0
 Practice
0
0
 Quiz
0
0
 Contribution of In-term Studies to Overall Grade  
40
 Contribution of Final Examination to Overall Grade  
60
 -- WORKLOAD
 Efficiency  Total Week Count  Weekly Duration (in hour)  Total Workload in Semester
 Theoretical Study Hours of Course Per Week
9
3
27
 Practising Hours of Course Per Week
5
3
15
 Reading
8
1
8
 Searching in Internet and Library
9
1
9
 Designing and Applying Materials
10
1
10
 Preparing Reports
0
 Preparing Presentation
0
 Presentation
0
 Mid-Term and Studying for Mid-Term
1
3
3
 Final and Studying for Final
1
3
3
 Other
0
 TOTAL WORKLOAD: 
75
 TOTAL WORKLOAD / 25: 
3
 ECTS: 
3
 -- COURSE'S CONTRIBUTION TO PROGRAM
NO
 PROGRAM LEARNING OUTCOMES
1
2
3
4
5
1Explains theories, methods, concepts and interconceptual relationships in the field of Public Relations and Advertising.X
2Diagnoses the processes, methods and techniques about the production of scientific knowledge in Public Relations and Advertising.X
3Expresses the theoretical and practice-based knowledge in Public Relations and Advertising.X
4Associates the social, historical, cultural, political and economic dimensions of comunication.X
5Develops the skills required for an efficient use of modern technique and tools necessary for communicational practices.X
6Analyzes media texts from a critical perspective.X
7Uses information and communication technologies effectively .
8Rearranges the knowledge in other disciplines of the social sciences in order to use it in the area of expertise.X
9Carries out studies in the field of public relations by taking responsibility in both individual and in team works.X
10Find ways to access information in the field of Public Relations and Advertising.X
11Follows theories, methods and technologies in the field of Public Relations.X
12Transfers his/her ideas and suggestions on problems to relevant people or institutions by fostering these ideas and suggestions with qualitative and quantitative data.X
13Acts with social responsibility and carries out works which are appropriate with ethical rules, laws, regulations and legislation in the field of Public Relations and ADvertising.X
14Uses the theories, methods, tools and technologies in the field of Public Relations and Advertising competentlyX