GAZI UNIVERSITY INFORMATION PACKAGE - 2019 ACADEMIC YEAR

COURSE DESCRIPTION
ECONOMICS OF FASHION/MOT 615
Course Title: ECONOMICS OF FASHION
Credits 3 ECTS 7.5
Semester 1 Compulsory/Elective Elective
COURSE INFO
 -- LANGUAGE OF INSTRUCTION
  Turkish
 -- NAME OF LECTURER(S)
  -
 -- WEB SITE(S) OF LECTURER(S)
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 -- EMAIL(S) OF LECTURER(S)
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 -- LEARNING OUTCOMES OF THE COURSE UNIT
Recognize national and international fashion industry.
Explain the scope of the fashion industry, the reasons for the growth and expansion.
Sort enviranmental and economics forces in fashion sector.
Sort economic, demographic, sociological and psychological elements affecting the fashion business.
Identify types of ownership and organization structures.
Sort designer attributes for the market taking into account the designer's, manufacturer's, retailer's role in fashion creating.
 -- MODE OF DELIVERY
  The mode of delivery of this course is face to face.
 -- PREREQUISITES AND CO-REQUISITES
  There is no prerequisite or co-requisite for this course.
 -- RECOMMENDED OPTIONAL PROGRAMME COMPONENTS
  There is no recommended optional programme component for this course.
 --COURSE CONTENT
1. Week  Objective of lecture and basic concepts of economics.
2. Week  The fashion industry's place in society, purpose and responsibilities.
3. Week  The scope of the industry, the causes of the growth and expansion, types of ownership.
4. Week  Commercial developments of fashion and textile industries.
5. Week  Social and economics philosophies of fashion industry from past and nowadays.
6. Week  Global fashion markets.
7. Week  Mid-term exam.
8. Week  Fashion commercial foundation system and foundation organizations.
9. Week  Principles of environmental and economic forces affecting the fashion business.
10. Week  The market economy and price policies in the fashion industry.
11. Week  Supply-demand balance in the fashion industry.
12. Week  Consumer theory, firm theory in the fashion industry.
13. Week  Competitive conditions and full competition in the fashion industry.
14. Week  Fashion retailing.
15. Week  Collection development, costing and pricing strategies.
16. Week  Final exam.
 -- RECOMMENDED OR REQUIRED READING
  Kenan Çelik “Genel Ekonomi” Seçkin Yayıncılık Tomanbay M. ve Gümüş T. “Genel Ekonomi” Gazi Kitabevi Yayınları “Fashion Design Process, Innovation&Practice” K. McKelvey and J. Munslow “Modada Marka Olmak” Mark Tungate Rota Yayınları “Moda Tasarimi” Sue Jenkyn Jones Güncel Yayincilik "Apparel Manufacturing'' R. E.Glock, G. I.Kunz, Prentice Hall, "Introduction to Clothing Manufacture" G.Cooklin,Blackwell Science Ltd,
 -- PLANNED LEARNING ACTIVITIES AND TEACHING METHODS
  Lecture, Question & Answer
 -- WORK PLACEMENT(S)
  There is no stage for this course.
 -- ASSESSMENT METHODS AND CRITERIA
 
Quantity
Percentage
 Mid-terms
1
20
 Assignment
1
20
 Exercises
0
0
 Projects
0
0
 Practice
0
0
 Quiz
0
0
 Contribution of In-term Studies to Overall Grade  
40
 Contribution of Final Examination to Overall Grade  
60
 -- WORKLOAD
 Efficiency  Total Week Count  Weekly Duration (in hour)  Total Workload in Semester
 Theoretical Study Hours of Course Per Week
14
3
42
 Practising Hours of Course Per Week
14
0
0
 Reading
2
10
20
 Searching in Internet and Library
2
20
40
 Designing and Applying Materials
0
0
0
 Preparing Reports
4
10
40
 Preparing Presentation
1
8
8
 Presentation
1
10
10
 Mid-Term and Studying for Mid-Term
1
10
10
 Final and Studying for Final
1
15
15
 Other
0
 TOTAL WORKLOAD: 
185
 TOTAL WORKLOAD / 25: 
7.4
 ECTS: 
7.5
 -- COURSE'S CONTRIBUTION TO PROGRAM
NO
 PROGRAM LEARNING OUTCOMES
1
2
3
4
5
1X
2X
3X
4X
5X
6X
7X
8X
9X
10X