GAZI UNIVERSITY INFORMATION PACKAGE - 2019 ACADEMIC YEAR

COURSE DESCRIPTION
NEW COMMUNICATION POLICIES AND PUBLIC RELATIONS/4360044
Course Title: NEW COMMUNICATION POLICIES AND PUBLIC RELATIONS
Credits 3 ECTS 7.5
Semester 1 Compulsory/Elective Elective
COURSE INFO
 -- LANGUAGE OF INSTRUCTION
  Turkish
 -- NAME OF LECTURER(S)
  Prof. Dr. Ayhan BİBER
 -- WEB SITE(S) OF LECTURER(S)
  http://websitem.gazi.edu.tr/site/abiber
 -- EMAIL(S) OF LECTURER(S)
  abiber@gazi.edu.tr
 -- LEARNING OUTCOMES OF THE COURSE UNIT
Acknowledges general information about the new communicationj theories.
Understands the effects of new technologic developments on the field and makes analises.
Learns the effects of communication technologies on public relations.






 -- MODE OF DELIVERY
  The mode of delivery of this course is Face to face
 -- PREREQUISITES AND CO-REQUISITES
  There is no prerequisite or co-requisite for this course.
 -- RECOMMENDED OPTIONAL PROGRAMME COMPONENTS
  There is no recommended optional programme component for this course.
 --COURSE CONTENT
1. Week  Course introduction.
2. Week  Definition of new communication technologies and general frame.
3. Week  Main approaches to communication policies.
4. Week  The place of new communication policies in communication researches.
5. Week  The transformation process in new communication p0olicies .
6. Week  Globalism and the new media.
7. Week  The new media order and public relations.
8. Week  Midterm
9. Week  The new media and public relations.
10. Week  New communication policies and democracy.
11. Week  Dominant media and public relations relation.
12. Week  Global media industry
13. Week  The importance of new communication policies from the perspective of public relations.
14. Week  New media and public relations.
15. Week  General discussion.
16. Week  Final
 -- RECOMMENDED OR REQUIRED READING
  loji: Uluslararası Birikim Düzeninde Yeni Medya Politikaları, Ütopya, 2003 Sevda Alankuş, Yeni İletişim Teknolojileri ve Medya, Bia, 2008
 -- PLANNED LEARNING ACTIVITIES AND TEACHING METHODS
   Lecture, Question & Answer, Demonstration, Drill - Practise
 -- WORK PLACEMENT(S)
  -
 -- ASSESSMENT METHODS AND CRITERIA
 
Quantity
Percentage
 Mid-terms
1
40
 Assignment
0
0
 Exercises
0
0
 Projects
0
0
 Practice
0
0
 Quiz
0
0
 Contribution of In-term Studies to Overall Grade  
40
 Contribution of Final Examination to Overall Grade  
60
 -- WORKLOAD
 Efficiency  Total Week Count  Weekly Duration (in hour)  Total Workload in Semester
 Theoretical Study Hours of Course Per Week
16
3
48
 Practising Hours of Course Per Week
0
0
0
 Reading
14
5
70
 Searching in Internet and Library
14
3
42
 Designing and Applying Materials
0
0
0
 Preparing Reports
0
0
0
 Preparing Presentation
1
2
2
 Presentation
14
1
14
 Mid-Term and Studying for Mid-Term
1
2
2
 Final and Studying for Final
1
2
2
 Other
0
 TOTAL WORKLOAD: 
180
 TOTAL WORKLOAD / 25: 
7.2
 ECTS: 
7.5
 -- COURSE'S CONTRIBUTION TO PROGRAM
NO
PROGRAM LEARNING OUTCOMES
1
2
3
4
5
1X
2X
3X
4X
5X
6X
7X
8X
9X
10X
11X
12X