GAZI UNIVERSITY INFORMATION PACKAGE - 2019 ACADEMIC YEAR

COURSE DESCRIPTION
DIGITAL MEDIA AND CULTURE/TK 544
Course Title: DIGITAL MEDIA AND CULTURE
Credits 3 ECTS 7.5
Semester 2 Compulsory/Elective Elective
COURSE INFO
 -- LANGUAGE OF INSTRUCTION
  Turkish
 -- NAME OF LECTURER(S)
  Asst. Prof. Özden Pektaş Turgut
 -- WEB SITE(S) OF LECTURER(S)
  http://websitem.gazi.edu.tr/site/ozdenp
 -- EMAIL(S) OF LECTURER(S)
  ozdenp@gazi.edu.tr, ozdenpektas@hotmail.com
 -- LEARNING OUTCOMES OF THE COURSE UNIT
To develop the level of expertise and deepen their knowledge of Digital Media, Technology and Communication concepts.
To understand the parameters,finding solutions to effective and efficient use of digital media by the target audience needed.
To analyze positive / negative social effects of digital media, advertising, marketing, sales processes by using research methods.
To understand the cultural infrastructure in the development of visual content for digital media, using both theoretical and applied fields.
To create new information, interpret and integrate the information from the fields of culture, media and technology.
To develop and take responsibility about new strategic approaches to solve complex problems, create solutions related within culture, media and inform
The recent advances in digital media and own studies in the field of quantitative and qualitative data, and the outside groups supporting them with wr
To develop strategies, policies and implementation plans, and the results obtained the issues related to digital design, within the framework of proce
 -- MODE OF DELIVERY
  The mode of delivery of this course is face to face
 -- PREREQUISITES AND CO-REQUISITES
  There is no prerequisite or co-requisite for this course.
 -- RECOMMENDED OPTIONAL PROGRAMME COMPONENTS
  Tasarım Felsefesi Reklam Analizi Sanat ve Tasarıma Yön Veren Akımlar Etkileşimli Tasarım Kültürü
 --COURSE CONTENT
1. Week  Course description,objectives and work system.
2. Week  Concept of communication, communication methods and new communication technologies.
3. Week  The concept of media, digital media development process.
4. Week  Parts of digital media, digital media design methods.
5. Week  Digital media design methods.
6. Week  Visual content for digital media development, presentation and marketing.
7. Week  Digital Media and societal implications.
8. Week  Digital Media and societal implications.
9. Week  Midterm Exam
10. Week  Digital media, user experience and design.
11. Week  Culture, popular culture, concepts, developmental stages and effects.
12. Week  Culture, popular culture, concepts, developmental stages and effects.Case study and research project.
13. Week  Culture and media relations.
14. Week  Cultural industries, cultural imperialism.
15. Week  Presentation of Research Projects
16. Week  Final Exam.
 -- RECOMMENDED OR REQUIRED READING
  Barnard, Malcolm (2001) Approaches to Understanding Visual Culture, New York: Palgrave Macmillan Bauman, Zygmunt (1999). Küreselleşme ve Toplumsal Sonuçları, Ayrıntı Yayınları, İstanbul Creeber, G and Martin, R. (2008) Digital Culture: Understanding New Media, Open University Press Darley, A. (2000) Visual digital culture. Surface play and spectacle in new media genre New York. Routledge. Hassan, Robert ve Julian Thomas (2006) The New Media Theory Reader Open University Press Jeanneney, J-N (1998) Başlangıcından Günümüze Medya Tarihi, Yapı Kredi Yayınları, İstanbul March, Jackie (2005) Popular Culture, New Media and Digital Literacy in Early Childhood, Routledge
 -- PLANNED LEARNING ACTIVITIES AND TEACHING METHODS
  Lecture, Question & Answer, Demonstration, Presentation
 -- WORK PLACEMENT(S)
  -
 -- ASSESSMENT METHODS AND CRITERIA
 
Quantity
Percentage
 Mid-terms
1
30
 Assignment
1
10
 Exercises
0
0
 Projects
0
0
 Practice
0
0
 Quiz
0
0
 Contribution of In-term Studies to Overall Grade  
40
 Contribution of Final Examination to Overall Grade  
60
 -- WORKLOAD
 Efficiency  Total Week Count  Weekly Duration (in hour)  Total Workload in Semester
 Theoretical Study Hours of Course Per Week
14
3
42
 Practising Hours of Course Per Week
0
 Reading
14
5
70
 Searching in Internet and Library
14
3
42
 Designing and Applying Materials
1
2
2
 Preparing Reports
3
6
18
 Preparing Presentation
1
5
5
 Presentation
1
1
1
 Mid-Term and Studying for Mid-Term
1
2
2
 Final and Studying for Final
1
4
4
 Other
0
 TOTAL WORKLOAD: 
186
 TOTAL WORKLOAD / 25: 
7.44
 ECTS: 
7.5
 -- COURSE'S CONTRIBUTION TO PROGRAM
NO
 PROGRAM LEARNING OUTCOMES
1
2
3
4
5
1Develop and deepen knowledge in the same or in a different design field to the proficiency level based on Bachelor level qualifications.X
2Conceive the interdisciplinary interaction, which the design field is related with.X
3Use of theoretical and practical knowledge within the design field at a proficiency level.X
4Interpret the knowledge about the design field by integrating the information gathered from different disciplines and formulate new knowledge.X
5Take responsibility and develop new strategic solutions as a team member in order to solve unexpected complex problems faced within the applications in the design field.X
6Develop strategy, policy and implementation plans on the issues related to the design field and assess the findings within the frame of quality processes.X
7Audit the design field data gathering, interpretation, implementation and announcement stages by taking into consideration the cultural, scientific, and ethic values and teach these values.X
8Demonstrate leadership in contexts that require solving problems related to the design field.X
9Earn to polish to prepare thesis proposal and to write thesis in accordance with the accumulations regarding the field.X
10Ability to use of current information technology in the field of design, publishing, tools - supplies and other scientific resources acquired with the help of high-level information is used in future academic and professional life.X