GAZI UNIVERSITY INFORMATION PACKAGE - 2019 ACADEMIC YEAR

COURSE DESCRIPTION
DESIGN, MANAGEMENT/TK 530
Course Title: DESIGN, MANAGEMENT
Credits 3 ECTS 7.5
Semester 2 Compulsory/Elective Elective
COURSE INFO
 -- LANGUAGE OF INSTRUCTION
  Turkish
 -- NAME OF LECTURER(S)
  Assoc.Prof.Dr. Serkan GÜNEŞ
 -- WEB SITE(S) OF LECTURER(S)
  http://websitem.gazi.edu.tr/site/serkangunes
 -- EMAIL(S) OF LECTURER(S)
  serkangunes@gazi.edu.tr
 -- LEARNING OUTCOMES OF THE COURSE UNIT
To motivate on management of design as a strategic resource.
Exploration of the wider business context in which design is practiced.
Audit the data gathering, interpretation, implementation and announcement stages by taking into consideration the cultural, scientific, and ethic valu
Take responsibility and develop new strategic solutions as a team member in order to solve unexpected complex problems faced within the applications i
 -- MODE OF DELIVERY
  The mode of delivery of this course is Face to face
 -- PREREQUISITES AND CO-REQUISITES
  There is no prerequisite or co-requisite for this course.
 -- RECOMMENDED OPTIONAL PROGRAMME COMPONENTS
  There is no recommended optional programme component for this course.
 --COURSE CONTENT
1. Week  Introduction to the course, Basics of economics
2. Week  The nature and logic of capitalism, Asian mode of production, Ottoman economy
3. Week  Crises, The New Normal
4. Week  Innovation
5. Week  Innovation, Routines
6. Week  Open Innovation, Crowdsourcing, Global Brain, Co-Creative Value, Connect & Develop
7. Week  Presentations
8. Week  Blue Ocean Strategy, Disruptive Innovation Theory, Design Driven Innovation
9. Week  The Firm
10. Week  Karaoke Capitalism, Funky Business, Spaghetti Organisation
11. Week  The Long Tail, Pareto Principle, Free
12. Week  Buyology
13. Week  The Future of Design
14. Week  General discussion and close up
15. Week  
16. Week  
 -- RECOMMENDED OR REQUIRED READING
  1. Baxter, M. (1995). Product Design: A Practical Guide to the Systematic Methods of New Product Development, London, Chapman & Hall. 2. Blaich, R. and Blaich, J. (1993). Product Design and Corporate Strategy: Managing the Connection for Competitive Advantage, New York, McGraw Hill Inc. 3. Bruce, M. and Jevnaker, B. H. (eds) (1998). Management of Design Alliances, Sustaining Competitive Advantage, Chichester, John Wiley & Sons. 4. Cooper, R. and Press, M. (1995). The Design Agenda: A Guide to Successful Design Management, Chichester, John Wiley& Sons. 5. Oakley, M (ed.) (1990) Design Management: Handbook of Issues and Methods, Basil Blackwell, Oxford. 6. Walsh, V., Roy, R., Bruce, M., and Potter, S. (1992). Winning by Design: Technology, Product Design and International Competitivenes, Basil Blackwell, Oxford.
 -- PLANNED LEARNING ACTIVITIES AND TEACHING METHODS
  Lecture, Question & Answer
 -- WORK PLACEMENT(S)
  YOK
 -- ASSESSMENT METHODS AND CRITERIA
 
Quantity
Percentage
 Mid-terms
0
0
 Assignment
1
50
 Exercises
0
0
 Projects
0
0
 Practice
0
0
 Quiz
0
0
 Contribution of In-term Studies to Overall Grade  
50
 Contribution of Final Examination to Overall Grade  
50
 -- WORKLOAD
 Efficiency  Total Week Count  Weekly Duration (in hour)  Total Workload in Semester
 Theoretical Study Hours of Course Per Week
14
3
42
 Practising Hours of Course Per Week
0
 Reading
14
3
42
 Searching in Internet and Library
14
3
42
 Designing and Applying Materials
0
 Preparing Reports
1
15
15
 Preparing Presentation
1
5
5
 Presentation
1
2
2
 Mid-Term and Studying for Mid-Term
1
15
15
 Final and Studying for Final
1
20
20
 Other
0
 TOTAL WORKLOAD: 
183
 TOTAL WORKLOAD / 25: 
7.32
 ECTS: 
7.5
 -- COURSE'S CONTRIBUTION TO PROGRAM
NO
 PROGRAM LEARNING OUTCOMES
1
2
3
4
5
1Develop and deepen knowledge in the same or in a different design field to the proficiency level based on Bachelor level qualifications.X
2Conceive the interdisciplinary interaction, which the design field is related with.X
3Use of theoretical and practical knowledge within the design field at a proficiency level.X
4Interpret the knowledge about the design field by integrating the information gathered from different disciplines and formulate new knowledge.X
5Take responsibility and develop new strategic solutions as a team member in order to solve unexpected complex problems faced within the applications in the design field.X
6Develop strategy, policy and implementation plans on the issues related to the design field and assess the findings within the frame of quality processes.X
7Audit the design field data gathering, interpretation, implementation and announcement stages by taking into consideration the cultural, scientific, and ethic values and teach these values.X
8Demonstrate leadership in contexts that require solving problems related to the design field.X
9Earn to polish to prepare thesis proposal and to write thesis in accordance with the accumulations regarding the field.X
10Ability to use of current information technology in the field of design, publishing, tools - supplies and other scientific resources acquired with the help of high-level information is used in future academic and professional life.X