GAZI UNIVERSITY INFORMATION PACKAGE - 2019 ACADEMIC YEAR

COURSE DESCRIPTION
IMAGE DESIGN/MOT 516
Course Title: IMAGE DESIGN
Credits 3 ECTS 7.5
Semester 2 Compulsory/Elective Elective
COURSE INFO
 -- LANGUAGE OF INSTRUCTION
  Turkish
 -- NAME OF LECTURER(S)
  Prof.Neşe Yaşar ÇEĞİNDİR
 -- WEB SITE(S) OF LECTURER(S)
  www.websitem.gazi.edu.tr/site/cegindir
 -- EMAIL(S) OF LECTURER(S)
  cegindir@gazi.edu.tr
 -- LEARNING OUTCOMES OF THE COURSE UNIT
Make an Individual image design
Make an institutional image design
Make a wardrobe planning
 -- MODE OF DELIVERY
  The mode of delivery of this course is Face to face
 -- PREREQUISITES AND CO-REQUISITES
  There is no prerequisite or co-requisite for this course.
 -- RECOMMENDED OPTIONAL PROGRAMME COMPONENTS
  There is no recommended optional programme component for this course.
 --COURSE CONTENT
1. Week  Course Content Planning- Literature information on Image Analysis
2. Week  Individual Image, Brand Image, Style and Styling
3. Week  Perception and Fact
4. Week  Consumer, User and Brand identity
5. Week  Creating of brand image
6. Week  Investigation of global scale Houte Couture brands image
7. Week  Investigation of ready to wear brands image
8. Week   Midterm Presentation
9. Week  Creating of Individual Image
10. Week  Analiyzing of life style
11. Week  Selection and Coordination of color and pattern
12. Week  Selection and Coordination of Accessories
13. Week  Dressing for Events
14. Week  Wardrobe Planning
15. Week  Final Presentation
16. Week  Final Presentation
 -- RECOMMENDED OR REQUIRED READING
  Farr, K. (2004). Pocket Stylist: Behind-the-Scenes Expertise from a Fashion Pro on Creating Your Own Look. Gruber, R. (1999). Fashion Images. Çakır, Ö.(2010). ProfesyonelYaşamdaKişiselİmaj. Lecturer notes.
 -- PLANNED LEARNING ACTIVITIES AND TEACHING METHODS
  Lecture, Question & Answer
 -- WORK PLACEMENT(S)
  -
 -- ASSESSMENT METHODS AND CRITERIA
 
Quantity
Percentage
 Mid-terms
1
20
 Assignment
0
0
 Exercises
0
0
 Projects
1
20
 Practice
0
0
 Quiz
0
0
 Contribution of In-term Studies to Overall Grade  
40
 Contribution of Final Examination to Overall Grade  
60
 -- WORKLOAD
 Efficiency  Total Week Count  Weekly Duration (in hour)  Total Workload in Semester
 Theoretical Study Hours of Course Per Week
14
3
42
 Practising Hours of Course Per Week
14
0
0
 Reading
4
5
20
 Searching in Internet and Library
4
10
40
 Designing and Applying Materials
0
0
0
 Preparing Reports
4
10
40
 Preparing Presentation
1
10
10
 Presentation
1
10
10
 Mid-Term and Studying for Mid-Term
1
10
10
 Final and Studying for Final
1
15
15
 Other
0
 TOTAL WORKLOAD: 
187
 TOTAL WORKLOAD / 25: 
7.48
 ECTS: 
7.5
 -- COURSE'S CONTRIBUTION TO PROGRAM
NO
 PROGRAM LEARNING OUTCOMES
1
2
3
4
5
1Be in possession of books containing the most current information, tools and other scientific resources has supported high-level information related to fashion design field, technology, culture and basic sciences.X
2Ability to use producing solution knowledge and skill towards problem.X
3Ability to plan solving of unforeseen problems at practices in fashion design field.X
4Be in possession of learning to learn, self-confidence, critical thinking, creative thinking skills and ability to do independent studies.X
5Being open to new ideas. Be in possession of information and awareness of social values and environment protection.X
6Ability to state written and/or verbally ideas related to problems and solution methods.X
7Ability to understand informations interested in fashion design technologies, be in possession of foreign language information.X
8Ability to perform active researches interested in fashion design.X
9Ability to take into account social, scientific and ethical values.X
10Ability to analyze with scientific methods concepts and ideas interested in fashion design technologies and develop proposal based on scientific findings and proofs.X
11Ability to use in profession and daily life books containing the most current information, tools and other scientific resources has supported high-level information related to fashion design field, technology, culture and basic sciences.X