GAZI UNIVERSITY INFORMATION PACKAGE - 2019 ACADEMIC YEAR

COURSE DESCRIPTION
SOFT POWER AND PUBLIC DIPLOMACY/2360078
Course Title: SOFT POWER AND PUBLIC DIPLOMACY
Credits 3 ECTS 7.5
Semester 2 Compulsory/Elective Elective
COURSE INFO
 -- LANGUAGE OF INSTRUCTION
  Turkish
 -- NAME OF LECTURER(S)
  Doç. Dr. Sibel Serpil Aydos
 -- WEB SITE(S) OF LECTURER(S)
  http://www.websitem.gazi.edu.tr/site/serpiloz/academic
 -- EMAIL(S) OF LECTURER(S)
  serpiloz@gazi.edu.tr
 -- LEARNING OUTCOMES OF THE COURSE UNIT
The purpose of this course is inquire of "public diplomacy" and "soft power" concepts which uses the public relations and media as a tool.
Besides this, students learn practices of public diplomacy and soft power in Turkey and in the world.
 -- MODE OF DELIVERY
  The mode of delivery of this course is Face to face
 -- PREREQUISITES AND CO-REQUISITES
  There is no prerequisite or co-requisite for this course.
 -- RECOMMENDED OPTIONAL PROGRAMME COMPONENTS
  There is no recommended optional programme component for this course.
 --COURSE CONTENT
1. Week  Concepts of "public diplomacy" and "traditional diplomacy"
2. Week  Propaganda / international public relation ;overlaps and differencies of this concepts with public diplomacy.
3. Week  Models of public diplomacy
4. Week  The use of media in public diplomacy
5. Week  ‘Cultural diplomacy’
6. Week  Soft Power and hard power
7. Week  Non-state actors and soft power
8. Week  Midterm exam
9. Week  Countries using soft power
10. Week  Practices of public diplomacy in the world .
11. Week  Practices of public diplomacy of Turkey
12. Week  Turkish foreign policy and the desire of to be soft power.
13. Week  A historical backround for assesment of Turkish Public Diplomacy: Turkish identity and image in the world.
14. Week  Historical and cultural relations with the regions where Turkey implements public diplomacy.
15. Week  Assesment of Turkish public diplomacy with comparison to the world.
16. Week  Final presentations.
 -- RECOMMENDED OR REQUIRED READING
  Akçadağ, Emine (2012) “Dünyada ve Türkiye’de Kamu Diplomasisi” http://www.kamudiplomasisi.org/pdf/emineakcadag.pdf Cull, J. Nicholas (2009) Lessons from the Past. Los Angeles, Figueroa Pres. Davutoğlu, Ahmet (2011) Stratejik Derinlik, Türkiye’nin Uluslararası Konumu. İstanbul, Küre Yayınları Erhan, Doğan (2012) “Kamu Diplomasisi ve Türkiye” http://www.kamudiplomasisi.org/pdf/kamudiplomasisiveturkiye.pdf Erzen, Meltem Ünal (2012) Kamu Diplomasisi, İstanbul: Derin Yayınları. Gilboa, Eytan (2008) “Searching for a Theory of Public Diplomacy”, The Annals of the American Academy of Political and Social Science, No: 616: 55-77. Hans N. Tuch, (1993) Communicating with the World U.S Public Diplomacy Overseas. Washington. Jessica C. E. Gienow-Hecht, (2000) “Shame on US? Academics, Cultural Transfer and the Cold War-A Critical Rewiew” Diplomatic History, Volume:24, No:3: 465-494, Kalın, İbrahim (2010) “Türk Dış Politikası ve Kamu Diplomasisi” Yükselen Değer Türkiye için
 -- PLANNED LEARNING ACTIVITIES AND TEACHING METHODS
  Lecture, Question & Answer, Demonstration, Drill - Practise
 -- WORK PLACEMENT(S)
  -
 -- ASSESSMENT METHODS AND CRITERIA
 
Quantity
Percentage
 Mid-terms
1
40
 Assignment
1
60
 Exercises
1
0
 Projects
0
0
 Practice
0
0
 Quiz
0
0
 Contribution of In-term Studies to Overall Grade  
40
 Contribution of Final Examination to Overall Grade  
60
 -- WORKLOAD
 Efficiency  Total Week Count  Weekly Duration (in hour)  Total Workload in Semester
 Theoretical Study Hours of Course Per Week
16
3
48
 Practising Hours of Course Per Week
4
2
8
 Reading
12
6
72
 Searching in Internet and Library
4
4
16
 Designing and Applying Materials
0
0
0
 Preparing Reports
0
0
0
 Preparing Presentation
5
3
15
 Presentation
4
3
12
 Mid-Term and Studying for Mid-Term
2
3
6
 Final and Studying for Final
2
2
4
 Other
0
0
0
 TOTAL WORKLOAD: 
181
 TOTAL WORKLOAD / 25: 
7.24
 ECTS: 
7.5
 -- COURSE'S CONTRIBUTION TO PROGRAM
NO
 PROGRAM LEARNING OUTCOMES
1
2
3
4
5
1Realises the interdisciplinary nature of communication science.X
2Defines fundamental issues related to the field of Public Relations and their cause-effect relationships.X
3Evaluates the expertise level theoretical, methodological and practical knowledge in the field of Public Relations.X
4Uses theory in the field of Public Relations, combining with quantitative and qualitative research methods, in advanced level.X
5Forms information about the field of journalism analytically and systematically.X
6Conducts a scientific study in the field of Public Relations, by taking responsibility individually and in-group.X
7Determines a problem in the field of Public Relations.X
8Collects data about the research problem.X
9Draw conclusions from the data obtained.X
10Distinguishs basic approaches and methods in the field of Public Relations.X
11Evaluates all available resources, by doing literature research in order to access information.X
12Evaluates current theoretical and methodological developments in the field of Public Relations, and transfers them to academic studies.X
13Collects data related to the field of Public Relations and integrates them with social, scientific, cultural and ethical values.X
14Uses knowledge and skills which is acquired in the field of Public Relations to contribute academic and social knowledge.X