GAZI UNIVERSITY INFORMATION PACKAGE - 2019 ACADEMIC YEAR

COURSE DESCRIPTION
PRODUCION AND MARKETING RELATION IN FASHION DESIGN EDUCATION/1390108
Course Title: PRODUCION AND MARKETING RELATION IN FASHION DESIGN EDUCATION
Credits 3 ECTS 7.5
Semester 1 Compulsory/Elective Compulsory
COURSE INFO
 -- LANGUAGE OF INSTRUCTION
  Turkish
 -- NAME OF LECTURER(S)
  Assoc. Prof. Dr. K. Özlem ALP
 -- WEB SITE(S) OF LECTURER(S)
  http://websitem.gazi.edu.tr/site/aakgul
 -- EMAIL(S) OF LECTURER(S)
  aakgul@gazi.edu.tr
 -- LEARNING OUTCOMES OF THE COURSE UNIT
To Learn the Fundamental Principles of Design in Fashion Design Education
To Recognize the Importance of Forming Style and Brand in Terms of Sectors and Turkey
To Recognize Design and Production Rrelations
 -- MODE OF DELIVERY
  The mode of delivery of this course is Face to face
 -- PREREQUISITES AND CO-REQUISITES
  There is no prerequisite or co-requisite for this course.
 -- RECOMMENDED OPTIONAL PROGRAMME COMPONENTS
  There is no recommended optional programme component for this course.
 --COURSE CONTENT
1. Week  Fashion Design: Description, Content, Principles and Methods
2. Week  Design Process
3. Week  Fashion Design Education and Related Sectors
4. Week  Investigation of Sectors
5. Week  The Importance of Fashion Design Education in the Process of Being a Brand
6. Week  Image Design
7. Week  Fashion Design Education and Teaching Programs (Vocational Technical Education, Pre-graduate)
8. Week  Fashion Design Education and Teaching Programs (Undergraduate)
9. Week  Relations of Production and Marketing in Clothing Sector
10. Week  The Role of the Means of Mass Communication in the Development of Clothing Sector
11. Week  Ecological Textile Products – Production Relations
12. Week  Advertisement and Its Importance
13. Week  The Art of Fashion Photography and Its Importance
14. Week  Design Education by Computer
15. Week  Final Exam
16. Week  Final Exam
 -- RECOMMENDED OR REQUIRED READING
  F. Davis. Moda Kültür ve Kimlik Odabaşı, Yavuz. Tüketici Davranışı ve Pazarlama Stratejileri. Eskişehir 1998.
 -- PLANNED LEARNING ACTIVITIES AND TEACHING METHODS
  Lecture, Question & Answer, Demonstration, Drill - Practise
 -- WORK PLACEMENT(S)
  This course is not suitable for work placement.
 -- ASSESSMENT METHODS AND CRITERIA
 
Quantity
Percentage
 Mid-terms
1
20
 Assignment
1
20
 Exercises
0
0
 Projects
0
0
 Practice
0
0
 Quiz
0
0
 Contribution of In-term Studies to Overall Grade  
40
 Contribution of Final Examination to Overall Grade  
60
 -- WORKLOAD
 Efficiency  Total Week Count  Weekly Duration (in hour)  Total Workload in Semester
 Theoretical Study Hours of Course Per Week
14
3
42
 Practising Hours of Course Per Week
0
 Reading
5
10
50
 Searching in Internet and Library
5
10
50
 Designing and Applying Materials
0
 Preparing Reports
5
5
25
 Preparing Presentation
1
10
10
 Presentation
1
3
3
 Mid-Term and Studying for Mid-Term
1
5
5
 Final and Studying for Final
1
5
5
 Other
0
 TOTAL WORKLOAD: 
190
 TOTAL WORKLOAD / 25: 
7.6
 ECTS: 
7.5
 -- COURSE'S CONTRIBUTION TO PROGRAM
NO
 PROGRAM LEARNING OUTCOMES
1
2
3
4
5
11. Ability to conduct professional researchesX
22. Ability to offer educational and vocational counseling
33. To organize and implement artistic projects and activities for the benefit of the social environment in which he/she lives as an outcome of his/her awareness of social responsibilityX
44. Ability to comprehend the society, culture, social and cultural values, socialization in and out of the family, and the social class and cultural perspectives on socialization, as well as to possess scientific and ethic valuesX
55. Ability to follow the national and international actual developments in the field of vocational paintingX
66. Ability to collect data regarding the field of vocational painting, as well as to interpret them, and to transmit the outcomes there from into the fieldX
77.Ability to follow contemporary art activities and to interpret them.X
88.Ability to effectively discuss modern and contemporary art concepts.X
99.Ability to find out innovative solutions by artistic and scientific methods to a target or problem determined within his/her field.X
1010.Ability to read, to interpret and to get skills within art and culture fieldsX