GAZI UNIVERSITY INFORMATION PACKAGE - 2019 ACADEMIC YEAR

COURSE DESCRIPTION
SOCIOLOGY OF COMMUNICATION/SBA 305
Course Title: SOCIOLOGY OF COMMUNICATION
Credits 2 ECTS 3
Semester 5 Compulsory/Elective Compulsory
COURSE INFO
 -- LANGUAGE OF INSTRUCTION
  Turkish
 -- NAME OF LECTURER(S)
  Lecturer Dilek EVİRGEN
 -- WEB SITE(S) OF LECTURER(S)
  dilekevirgen@gazi.edu.tr
 -- EMAIL(S) OF LECTURER(S)
  dilek.evirgen@hotmail.com
 -- LEARNING OUTCOMES OF THE COURSE UNIT
To be able to comprehend types of communication and mass communication.
To be able to define mass communication history and researches.
Will be able to analyze a visual by using semiotic methods.
To be equipped with the knowledge of the user or viewer perception





 -- MODE OF DELIVERY
  The mode of delivery of this course is Face to face
 -- PREREQUISITES AND CO-REQUISITES
  There is no prerequisite or co-requisite for this course.
 -- RECOMMENDED OPTIONAL PROGRAMME COMPONENTS
  There is no recommended optional programme component for this course.
 --COURSE CONTENT
1. Week  Definition of Communication.
2. Week  The History of Communication
3. Week  Types of Communication and Mass Communication.
4. Week  Mass Communication Policies
5. Week  Mass Communication Research
6. Week  Mass Communication Research
7. Week  Media and Ethics
8. Week  New Media and New Audience
9. Week  Midterm Exam
10. Week  Semiotics
11. Week  Semiotics
12. Week  Semiotics and Advertisement
13. Week  Semiotics and Advertisement
14. Week  Semiotics and Cinema
15. Week  Semiotics and Cinema
16. Week  Final Exam
 -- RECOMMENDED OR REQUIRED READING
  Rudolph Arnheim, Görsel Düşünme; Rudolph Arnheim, Visual Perception, The psychology of the creative eye; Doğan Cüceloğlu, İnsan ve Davranışı
 -- PLANNED LEARNING ACTIVITIES AND TEACHING METHODS
  Lecture, Question & Answer, Demonstration
 -- WORK PLACEMENT(S)
  -
 -- ASSESSMENT METHODS AND CRITERIA
 
Quantity
Percentage
 Mid-terms
1
40
 Assignment
0
0
 Exercises
0
0
 Projects
0
0
 Practice
0
0
 Quiz
0
0
 Contribution of In-term Studies to Overall Grade  
40
 Contribution of Final Examination to Overall Grade  
60
 -- WORKLOAD
 Efficiency  Total Week Count  Weekly Duration (in hour)  Total Workload in Semester
 Theoretical Study Hours of Course Per Week
14
2
28
 Practising Hours of Course Per Week
0
 Reading
14
1
14
 Searching in Internet and Library
0
 Designing and Applying Materials
0
 Preparing Reports
0
 Preparing Presentation
0
 Presentation
0
 Mid-Term and Studying for Mid-Term
1
10
10
 Final and Studying for Final
1
15
15
 Other
0
 TOTAL WORKLOAD: 
67
 TOTAL WORKLOAD / 25: 
2.68
 ECTS: 
3
 -- COURSE'S CONTRIBUTION TO PROGRAM
NO
PROGRAM LEARNING OUTCOMES
1
2
3
4
5
1By learning the necessary information in terms of historical, theoretical and practical in the field of visual communication design, and using this information in integrate of each other, consideration and positioning own works in the sight of these information in a critical way.X
2By following the national and international developments, implementing own practices in a contemporary level in accordance with these developments.X
3To be able to learn technical information and artifice those are used necessarily parallel in technological developments and use them in own works.X
4To have the necessary information and experience in two-dimensional and motion image production, processing and consideration.X
5To create appropriate color, value and composition containing stain functional, aesthetic and design elements for unique visual communication.X
6To produce creative concepts and turn those concepts to graphic, photographic, illustrative, three-dimensional, motion or interactive visual expressions.X
7To produce original visual solution by considering different projects in terms of visual communication design.X
8To be able to design the steps of practical projects in relation with the field, to provide process management and to earn the discipline to complete the projects successfully in the given time.X
9To attain the sources for field works and to plan owns development process.X
10To use in a respective and sensitive way to social values and personal benefits, the theoretical, technical and technological information that is gained in practical works which is relative to the field, in accordance with ethical and legal regulations.X