GAZI UNIVERSITY INFORMATION PACKAGE - 2019 ACADEMIC YEAR

COURSE DESCRIPTION
COLOURS IN PRODUCT DESIGN/ENT 368
Course Title: COLOURS IN PRODUCT DESIGN
Credits 3 ECTS 3
Semester 6 Compulsory/Elective Elective
COURSE INFO
 -- LANGUAGE OF INSTRUCTION
  Turkish
 -- NAME OF LECTURER(S)
  Prof. Dr. H. GÜÇLÜ YAVUZCAN
 -- WEB SITE(S) OF LECTURER(S)
  -
 -- EMAIL(S) OF LECTURER(S)
  -
 -- LEARNING OUTCOMES OF THE COURSE UNIT
Becomes competent in using color consciously and solely to create a design language on the form.
Considers color phenomenon and color knowledge beginning from the initial phases of the design process.







 -- MODE OF DELIVERY
  The mode of delivery of this course is Face to face
 -- PREREQUISITES AND CO-REQUISITES
  There is no prerequisite or co-requisite for this course.
 -- RECOMMENDED OPTIONAL PROGRAMME COMPONENTS
  There is no recommended optional programme component for this course
 --COURSE CONTENT
1. Week  Introduction to color phenomenon, explanation of how and why the course will be taught.
2. Week  Color basics, color circle, color systems, (introduction to international terminology such as hue, value, chroma etc.)
3. Week  Harmony ; its definition and examination of it with color combinations,
4. Week  Harmony of the color forms, ‘color triangle’
5. Week  Contrast: its definition and its examination with color combinations,
6. Week  ‘The role of perception’ in color
7. Week  ‘Perception’ in color, nonvisual color perception
8. Week  Midterm Exam
9. Week  Color psychology, approval of the product selections for the first project
10. Week  Color psychology (biological reactions, symbolism)
11. Week  Presentation of the first project
12. Week  Final project; 1 stage brain storming presentation, defining design problem, critiques
13. Week  Final project : 2. Step, presentation of the initial sketches, critiques
14. Week  Final proje: 3. Step, presentation of the developed sketches, color mock-up, submission of a 2-page report explaining the hows and whys of the color a
15. Week  Final project: 4. Step. Final prsentation, color final model presentation; submission of a 2-page report explaining the hows and whys of the color app
16. Week  Final Exam
 -- RECOMMENDED OR REQUIRED READING
  1. Linton, H. (1999). Color in architecture. Design methods for buildings, interiors, and urban spaces (McGraw-Hill, New York, 1999).2. Itten, J. (1970). Itten the elements of color. 3. Birren, F. (1987) Principles of Color.
 -- PLANNED LEARNING ACTIVITIES AND TEACHING METHODS
  Lecture, Question & Answer, Demonstration, Drill - Practise
 -- WORK PLACEMENT(S)
  -
 -- ASSESSMENT METHODS AND CRITERIA
 
Quantity
Percentage
 Mid-terms
1
40
 Assignment
0
0
 Exercises
0
0
 Projects
0
0
 Practice
0
0
 Quiz
0
0
 Contribution of In-term Studies to Overall Grade  
40
 Contribution of Final Examination to Overall Grade  
60
 -- WORKLOAD
 Efficiency  Total Week Count  Weekly Duration (in hour)  Total Workload in Semester
 Theoretical Study Hours of Course Per Week
14
2
28
 Practising Hours of Course Per Week
14
1
14
 Reading
0
 Searching in Internet and Library
0
 Designing and Applying Materials
6
2
12
 Preparing Reports
0
 Preparing Presentation
0
 Presentation
0
 Mid-Term and Studying for Mid-Term
1
5
5
 Final and Studying for Final
1
5
5
 Other
0
 TOTAL WORKLOAD: 
64
 TOTAL WORKLOAD / 25: 
2.56
 ECTS: 
3
 -- COURSE'S CONTRIBUTION TO PROGRAM
NO
PROGRAM LEARNING OUTCOMES
1
2
3
4
5
1Having knowledge and understanding on intellectual, discursive, scientific, technologic, aesthetics, artistic, historic, cultural, legal and ethical issues in Industrial Design field.X
2Ability of creative problem solving, with using research based, conceptual and theoretical knowledge in user centered design solutions.X
3Ability to make use of economy, marketing, consumer behaviors, ergonomics and social psychology knowledge based on product user relation and sustainability criterias throughout project development.X
4Ability to use and test materials and manufacturing processes based on engineering fundamentals and interdisciplinary communication while developing conceptual projects.
5Ability to represent and express the idea of product that developed; with 2 and 3 dimensional visualization techniques .X
6Ability to work in a design project as a team member or to manage the design project independently.X
7Ability to take responsibilities individually and to synthesize interdisciplinary, multidisciplinary and transdisciplinary tasks with self confidence in industrial design field.X
8Ability to evaluate the knowledge and abilities in the field with critical and dialectical approaches. Ability to motivate themselves for their personal and professional developments. Having learning abilities, learning requirements are determined, planned and applied.X
9Ability to use one foreign language at least a level of European Language Portfolio B1 General Level in industrial design field to read up to date information and communicate with colleagues.X
10Ability to use computer-based programs at least an advanced level in European Computer Driving License to use digital technologies interactive.X
11Ability to critsize the gained knowledge with a critical and dialectical approach.X