GAZI UNIVERSITY INFORMATION PACKAGE - 2019 ACADEMIC YEAR

COURSE DESCRIPTION
RHETORIC THEORIES/İLET 514
Course Title: RHETORIC THEORIES
Credits 3 ECTS 3
Semester 5 Compulsory/Elective Elective
COURSE INFO
 -- LANGUAGE OF INSTRUCTION
  Turkish
 -- NAME OF LECTURER(S)
  Assoc.Prof. Cem Yaşın
 -- WEB SITE(S) OF LECTURER(S)
  http://websitem.gazi.edu.tr/site/cemyasin
 -- EMAIL(S) OF LECTURER(S)
  cemyasin@gazi.edu.tr
 -- LEARNING OUTCOMES OF THE COURSE UNIT
Students which take the lecture, acquire the basic knowledge of the history, theory and method of rhetoric








 -- MODE OF DELIVERY
  The mode of delivery of this course is Face to face
 -- PREREQUISITES AND CO-REQUISITES
  There is no prerequisite or co-requisite for this course
 -- RECOMMENDED OPTIONAL PROGRAMME COMPONENTS
  here is no recommended optional programme component for this course
 --COURSE CONTENT
1. Week  Introduction
2. Week  Defintion of retorik
3. Week  The origins and early history of rhetoric
4. Week  Argumantation
5. Week  Ethos, pathos, logos
6. Week  Plato and his expostulation of rhetoric
7. Week  Aristotle’s rhetoric – Book 1
8. Week  Midterm exam
9. Week  Argumantation Schemes
10. Week  Rhetoric in Roma - Ciecero ve Quantilian
11. Week  Aristotle’s rhetoric – Book 2
12. Week  Aristotle’s rhetoric – Book 3
13. Week  Contemporary rhetoric - Stephen Toulmin, Perelman and Olbrechts-Tytece
14. Week  Contemporary rhetoric - Kenneth Burke, Lloyd Bitzerd
15. Week  General discussion
16. Week  Final
 -- RECOMMENDED OR REQUIRED READING
  • Aristoteles, Retorik, Çeviren: M.H.Doğan, İstanbul: Yapı Kredi Yayınları. • Herrick, James A (2005). The history and theory of rhetoric : an introduction, Boston : Allyn and Beacon • Meyer, Michel (2009) Retorik, Ankara: Dost Kitabevi. • Platon (2010). Gorgias, Çev.:Mehmet Rıfat,Sema Rıfat, 2. Baskı, İstanbul: İş Bankası Yayınları.
 -- PLANNED LEARNING ACTIVITIES AND TEACHING METHODS
  Lecture
 -- WORK PLACEMENT(S)
  -
 -- ASSESSMENT METHODS AND CRITERIA
 
Quantity
Percentage
 Mid-terms
1
40
 Assignment
0
0
 Exercises
0
0
 Projects
0
0
 Practice
0
0
 Quiz
0
0
 Contribution of In-term Studies to Overall Grade  
40
 Contribution of Final Examination to Overall Grade  
60
 -- WORKLOAD
 Efficiency  Total Week Count  Weekly Duration (in hour)  Total Workload in Semester
 Theoretical Study Hours of Course Per Week
14
3
42
 Practising Hours of Course Per Week
0
 Reading
10
1
10
 Searching in Internet and Library
7
1
7
 Designing and Applying Materials
0
 Preparing Reports
10
1
10
 Preparing Presentation
0
 Presentation
0
 Mid-Term and Studying for Mid-Term
1
3
3
 Final and Studying for Final
1
3
3
 Other
0
 TOTAL WORKLOAD: 
75
 TOTAL WORKLOAD / 25: 
3
 ECTS: 
3
 -- COURSE'S CONTRIBUTION TO PROGRAM
NO
PROGRAM LEARNING OUTCOMES
1
2
3
4
5
1Explains theories, methods, concepts and interconceptual relationships in the field of Public Relations and Advertising.X
2Diagnoses the processes, methods and techniques about the production of scientific knowledge in Public Relations and Advertising.X
3Expresses the theoretical and practice-based knowledge in Public Relations and Advertising.X
4Associates the social, historical, cultural, political and economic dimensions of comunication.X
5Develops the skills required for an efficient use of modern technique and tools necessary for communicational practices.X
6Analyzes media texts from a critical perspective.X
7Uses information and communication technologies effectively .X
8Rearranges the knowledge in other disciplines of the social sciences in order to use it in the area of expertise.X
9Carries out studies in the field of public relations by taking responsibility in both individual and in team works.X
10Find ways to access information in the field of Public Relations and Advertising.X
11Follows theories, methods and technologies in the field of Public Relations.X
12Transfers his/her ideas and suggestions on problems to relevant people or institutions by fostering these ideas and suggestions with qualitative and quantitative data.X
13Acts with social responsibility and carries out works which are appropriate with ethical rules, laws, regulations and legislation in the field of Public Relations and ADvertising.X
14Uses the theories, methods, tools and technologies in the field of Public Relations and Advertising competentlyX